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The Complete System

NOT SERVICES.
A SYSTEM.

Most camps and studios don't lose bookings because parents aren't interested — they lose bookings because nothing was built to catch that interest, qualify it, and turn it into a paid, confirmed date. We build the entire infrastructure that fixes that. Start to finish.

5

System layers, all built before a single ad goes live

12 weeks

To see measurable improvement, or we work free

90 sec

Average reply time after the system's built

0

Long-term contracts. Month to month. Earned every month.

BUILt ON THE PLATFORMS THAT ACTUALLY MOVE BOOKING......

Meta
Zapier
Calendly
Gmail
Instantly.ai
Stripe
Notion
Meta
Zapier
Calendly
Gmail
Instantly.ai
Stripe
Notion

THE BOOKING LIFECYCLE.
EVERY SINGLE TIME.

From the second a parent submits a form to the second they show up

with their kid. Automated, tracked, and impossible to forget.

01
FORM SUBMIT
0 S
02
SMS CONFIRM
18S
03
PRE-NURTURE
2M
04
REMINDERS
24H / 2H / 15M
05
SHOWED UP
CLOSED
Animated Process Timeline
01
FORM SUBMIT
0 S
02
SMS CONFIRM
18S
03
PRE-NURTURE
2M
04
REMINDERS
24 H / 2 H / 15 M
05
SHOWED UP
CLOSED

WHAT YOUR FUNNEL LOOKS LIKE
RIGHT NOW VS AFTER.

You don't need a thousand words to understand the problem. This is it.

Without the System

Generic ad — attracts anyone, not the right parent

Parent submits form — silence

Staff replies tomorrow — parent already booked elsewhere

No reminder sent — no-show, deposit lost

Budget burns. Blame the ads.

AVERAGE SHOW-UP RATE

51%

With the Full Slate System

Ad built on a proven camp/party offer

System replies in under 90 seconds

Reminders fire at 24h, 2h, and 15min

Parent shows up warm, deposit already paid

Booking data loops back into sharper targeting

SHOW-UP RATE AFTER THE SYSTEM

96%

3×

MORE BOOKINGS

90 sec

RESPONSE TIME

71%

LOWER COST

12

DAYS TO ROI

01
Where every system begins

The Offer.

The Deal Parents Feel Silly Saying No To.

Market Research

What parents in your radius actually want

Competitor Audit

What every other camp/studio nearby is already offering

Offer Architecture

The specific camp week or party package, built tight

Messaging Framework

How it's said, not just what's said

Offer Validation

Tested against real parent behavior, not guesses

Foundation Brief

The doc everything else gets built on

01 WHERE EVERY SYSTEM BEGINS

The Offer.

The Deal Parents Feel Silly Saying No To.

Market
Research

What parents in your radius actually want

Competitor
Audit

What every other camp/studio nearby is already offering

Offer
Architecture

The specific camp week or party package, built tight

Messaging
Framework

How it's said, not just what's said

Offer
Validation

Tested against real parent behavior, not guesses

Foundation
Brief

The doc everything else gets built on

The Offer In Action

Examples of high-converting camp/party offer architecture.

Offer Example 1
Offer Example 2
Offer Example 3
02 WHERE EVERY SYSTEM BEGINS

Funnel + Booking
Page.

Not a Template. The Ambush.

Booking page
copy — word
for word

Landing page
design.

Full
copywriting

Qualification
form (filters
time-wasters…)

Deposit +
booking
integration

Confirmation
page +
sequence

SEE THE NEXT LAYER ↓
03
Where every system begins

AUTOMATION BACKEND

The Net That Catches Everything.

If you don't track it, you can't close it. And if you rely on staff to manually follow up with every lead, you're burning money - human follow-up fails because humans have birthday parties to run. Software doesn't forget.

CRM Setup

Full pipeline build, tagged stages, built specifically for camps and party studios

Automated Nurture Sequences

SMS & email triggered the second a form is submitted

Missed-Call Text Back

Instantly messages anyone who calls while your staff is mid-party

Appointment/Booking Reminders

24h, 2h, and 15min automated, drops no-shows to near zero

Review Management

Automated request to happy parents, boosts your Google ranking

Staff Training & Handover

We don't just build it, we teach your team to run it

03 WHERE EVERY SYSTEM BEGINS

AUTOMATION
BACKEND

The Net That Catches Everything.

If you don't track it, you can't close it. And if you rely on staff to manually follow up with every lead, you're burning money — human follow-up fails because humans have birthday parties to run. Software doesn't forget.

CRM Setup

Full pipeline build, tagged stages, built specifically for camps and party studios

Automated Nurture Sequences

SMS & email triggered the second a form is submitted

Missed-Call Text Back

Instantly messages anyone who calls while your staff is mid-party

Appointment/Booking Reminders

24h, 2h, and 15min automated, drops no-shows to near zero

Review Management

Automated request to happy parents, boosts your Google ranking

Staff Training & Handover

We don't just build it, we teach your team to run it

SEE THE NEXT LAYER ↓

Campaign Strategy

Objective-driven, precise audience segmentation by radius, age of kids, and interest.

Ad Creative & Copy

Scroll-stopping visuals combined with direct-response copywriting.

Retargeting Architecture

Specific ad sequences tailored for parents who clicked but didn't book.

Meta Pixel & CAPI Implementation

Server-side tracking to ensure no data is lost to iOS updates.

A/B Split Testing

Continuous testing of hooks, headlines, and creatives to lower acquisition costs.

Weekly Performance Alignment

Transparent reporting. We show you the cost per booking, not vanity metrics.

04
Where every system begins

Meta Ads + Retargeting.

Fuel For The Engine.

You don't need "more followers." You don't need "brand awareness." You need parents with a credit card and a kid who needs a summer. We build direct-response Meta campaigns designed for one outcome: qualified traffic into the funnel we just built. We run the traffic. The offer gets the click. The funnel books the date. The automation gets them to show up.

04 WHERE EVERY SYSTEM BEGINS

Meta Ads +
Retargeting.

Fuel For The Engine.

You don't need "more followers." You don't need "brand awareness." You need parents with a credit card and a kid who needs a summer. We build direct-response Meta campaigns designed for one outcome: qualified traffic into the funnel we just built. We run the traffic. The offer gets the click. The funnel books the date. The automation gets them to show up.

Campaign Strategy

Objective-driven, precise audience segmentation by radius, age of kids, and interest.

Ad Creative & Copy

Scroll-stopping visuals combined with direct-response copywriting.

Retargeting Architecture

Specific ad sequence tailored for parents who clicked but didn't book.

Meta Pixel & CAPI Implementation

Server-side tracking to ensure no data is lost to iOS updates.

A/B Split Testing

Continuous testing of hooks, headlines, and creatives to lower acquisition costs.

Weekly Performance Alignment

Transparent reporting. We show you the cost per booking, not vanity metrics.

SEE THE NEXT LAYER ↓
05
Where every system begins

Conversion Data Back to Meta.

Campaigns That Compound.

Most agencies stop at the lead. We close the loop. Every booked, paid family gets fed back into Meta so the algorithm stops optimizing for form-fillers and starts optimizing for people who actually pay a deposit. This layer is what makes the whole machine self-improving. Every week it costs less per real booking. Every week the results get sharper. That's not hope — that's compound interest on your ad spend.

Conversions API Setup

Server-side tracking connected straight to your CRM

Custom Conversion Events

Booked, paid, showed up — tracked separately, not just "lead"

CRM → Meta Data Loop

When a booking closes, Meta knows; when a no-show happens, Meta learns

Attribution Reporting

Which campaigns produced paying families, not just leads

Lookalike Audience Building

From actual paid bookings, not form submitters

Monthly Performance Review

What Meta learned, how the campaign shifted, what's next

05 WHERE EVERY SYSTEM BEGINS

Conversion Data
Back to Meta.

Campaigns That Compound.

Most agencies stop at the lead. We close the loop. Every booked, paid family gets fed back into Meta so the algorithm stops optimizing for form-fillers and starts optimizing for people who actually pay a deposit. This layer is what makes the whole machine self-improving. Every week it costs less per real booking. Every week the results get sharper. That's not hope — that's compound interest on your ad spend.

Conversions API
Setup

Server-side tracking connected straight to your CRM

Custom Conversion
Events

Booked, paid, showed up — tracked separately, not just "lead"

CRM → Meta Data
Loop

When a booking closes, Meta knows; when a no-show happens, Meta learns

Attribution Reporting

Which campaigns produced paying families, not just leads

Lookalike Audience
Building

From actual paid bookings, not form submitters

Monthly Performance
Review

What Meta learned, how the campaign shifted, what's next

FIVE LAYERS. ONE MACHINE.

Remove any one layer and the whole thing leaks. This is the exact order we build in.

01

Offer Creation

Before a dollar of ad spend

02

Funnel + Booking Page

Pre-warms every lead

03

Automation

Zero cracks, zero excuses

04

Meta Campaigns

Turned on last, never first

05

Conversion Loop

Gets smarter every week

PRICING

Simple Pricing. No Surprises.

We build the whole system. You run your camp or studio. Here's what that looks like.

SYSTEM BUILD

$1,000–$1,500
One-time investment
Offer creation, landing page, VSL script, GHL build, automation setup, conversion tracking. Everything before traffic goes live.
  • ✓ Full offer research and architecture
  • ✓ Custom landing page + copywriting
  • ✓ VSL script — word for word
  • ✓ Complete GHL pipeline build
  • ✓ All automation sequences
  • ✓ Conversions API integration
CLAIM YOUR BUILD →
ADD-ON

CONTENT SUPPORT

From $500/mo
Optional add-on
Video editors and graphic designers — on demand. No agency markup. Just your dedicated person, working your hours.
  • ✓ Full-time editor — $900/month
  • ✓ Part-time editor — $500/month
  • ✓ Graphic designer available
  • ✓ Ad creative production
  • ✓ Only pay for what you use
  • ✓ Managed through your project manager
ADD TALENT →

Exact pricing depends on your current setup, market, and ad spend level.

The audit call is where we figure out the right structure — free, no commitment.

HOW THE HELL CAN WE
GUARANTEE THIS?

THE 12-WEEK COMMITMENT
"If we don't improve your booked, paid registrations within the first 12 weeks — we keep optimizing your system at no extra cost until we damn well do."

$50,000 in your revenue in just 12 weeks.
That is the benchmark. If we don't get you there, we don't stop. We don't invoice extra. We keep going.

BUILT THE SAME WAY. EVERY SINGLE TIME.
We can say that with a straight face because this isn't a theory. It's the same five layers, built in the same order, every single time. For every camp and studio that's come through the door.
STRICT LIMIT: 5 CLIENTS PER MONTH.
High-performing spots stay rare on purpose. Once they're filled, you're on the waitlist for the next cycle.
MONTHLY CAPACITY
1 SPOT REMAINING
CLAIM YOUR FREE STRATEGY SESSION →
★★★★★
TRUSTED BY CONSULTANCIES ACROSS USA, NEW ZEALAND, AUSTRALIA & BEYOND

I GUESS WHAT WE'RE

TRYING TO SAY IS THAT YOU SHOULD HIT THE DAMN BUTTON